Mulberry Bush

Want to find out how we increased their organic traffic by 120% within 12-months? Or, how we achieved an increase of 74% in online revenue?

Mulberry Bush, a family-run online wooden toy retailer, got in touch with us after they’d seen their traffic and revenue dropping year-on-year. We started working with Mulberry Bush in May 2016. Initially our goal was to stabilise the year-on-year decrease in organic traffic and website sales.

Mulbery Bush SEO PPC case study

While ambitious, we achieved this initial target within 3-months of working together, and after 6-months their website traffic started increase compared to the previous year. 12-months on and we’ve enjoyed fantastic results by not only stabilising their traffic decline but by increasing it by 120%!

Mulberry Bush have been a fantastic client to work with. As an eCommerce website within a highly competitive market we felt the goals we had set were ambitious. However, with hard work, dedication and a little creativity we were able to beat the likes of John Lewis, Argos, Early Learning Centre and Good Little Things in Google for some of the most competitive keywords out there.

Headline stats

  • 120% increase in organic traffic within 12-months.
  • 136% more new visitors that hadn’t visited Mulberry Bush before.
  • 91% more online transactions.
  • 74% increase in website revenue.
  • 321% ROI from 6-month AdWords campaign.
  • Position 1 in Google for “Wooden Toys” – one of the most competitive keywords we’ve worked on.
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